One of the most original horror films in years, Sinners became a box-office smash and cultural touchpoint. Across more than thirty bespoke video pieces, we built a campaign anchored by the film’s most unforgettable element: its music. The resulting creative was a hit with the filmmakers and audiences alike, becoming one of our most awarded campaigns to date winning 6 total CLIO Awards including 4 Gold.
In just six weeks, over 40 of our proposed content ideas were brought to life. Our team focused on creating a cohesive visual style across all assets, ensuring each piece highlighted the film’s brilliance for both devoted fans and general audiences.